Reuters's Nick Carey is reporting that Nissan is reving their European engines and launching all new electric models.
Nissan has announced that all of its new models entering the European market will be fully electric, and it intends to exclusively sell electric vehicles (EVs) in Europe by 2030.
Nissan's CEO, Makoto Uchida, emphasized the irreversible nature of this shift. The company has confirmed that one of its upcoming EV models for Europe will be produced at its Sunderland plant in northeast England. To ensure compliance with trade rules between the UK and the EU, Nissan believes that cars manufactured in Sunderland will meet the necessary "rules of origin."
Previously, Nissan stated that by the end of its fiscal year in March 2027, 98% of its European sales would consist of electrified vehicles, including fully electric cars and hybrids. This move aligns Nissan with its alliance partner Renault, which also aims to have an all-electric Renault brand by 2030.
Other automakers like Ford, Stellantis, and Volvo have similar plans to go fully electric in Europe by 2030 in response to growing competition from Chinese EV manufacturers. Nissan is actively working to reduce its costs to stay competitive in the rapidly evolving EV market.
(This article was written with assitance from ChatGPT)